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Driving Profitable Sales Growth
Regardless of economic cycles or local market challenges, your sales and service team must remain motivated to drive top-line performance. Watson Wyatt can maximize the performance of this vital workforce across the globe.
We bring unmatched global breadth and expertise to help you address sales management and reward issues. With 6,000 associates in 32 countries, we can help you develop consistent reward structures and frameworks across all your global operations.
Specifically, we help you align specific pay vehicles to keep your sales forces focused on acquiring and retaining the right customers, increasing revenues and margins and closing profitable deals. Our latest research indicates that salespeople at financially high-performing companies receive significantly more sales-related variable pay than those at low-performing companies (38 percent of total cash compensation versus 27 percent). In addition, they are twice as likely to receive stock, stock options or other equity pay.
In partnership with HR, sales, marketing and finance leaders, we focus on total rewards programs, including incentive pay. By considering the full spectrum of rewards — compensation, benefits, work/life balance, corporate culture and career development — we help motivate your sales force to maintain critical relationships and execute your go-to-market strategy.
Our programs are designed and delivered by seasoned veterans with a proven track record for achieving results with sales and service organizations. To optimize your return on investment, we align your business strategy, compensation philosophy and financial resources to enhance sales and service performance.
Fielding a team of experts from across the firm, we deliver integrated services that include:
- Sales effectiveness and performance management programs design
- Total rewards program design, encompassing base pay, culture, communication, benefits and perquisites
- Incentive lan review, design and implementation
- Competitive assessments and benchmarking
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